Running a business from home can be a difficult task without the right tools, the right attitude and the right mindset. Follow these helpful hints and learn how to take your business to the next level.
Hire a Freelancer
Running a home business is hard work and it can be extremely time-consuming, especially in the early stages. Save time that’s better spent on more important tasks by hiring a freelancer. There are thousands of sites available for you to hire freelance contractors for just about anything. Just name your price and there will almost always be someone available within your budget.
Spend Money on Marketing
Marketing is where your money is best spent. Nothing else about your home business matters if no one knows about it. Marketing is always a good investment. If you’re looking for quality, you need to spend money to make money. While there are many ways for you to market your business for free – which can be extremely beneficial to your business, it’s still worth investing that little bit more on a strategic marketing campaign. These campaigns give you guaranteed results and they’re far less time consuming and far more effective than trying to achieve success through free advertisements and social media.
Organization is Everything
You need to be organised in order to run a home-based business. People often turn to home based businesses to either save on costs associated with renting an office space, or to have more time with their families. Few realise how difficult this can actually be. It is impossible to work in an environment full of distractions and if you’re serious about running a business, you need to take the necessary steps to eliminate these distractions as best as you can. Consider daycare for your children, leave your pets outside for the day and turn off your personal phone or ask to not be contacted during working hours. Do what you can to ensure that even though you’re working from home, you’re treating it more like a workplace.
Set up a Private Workspace
If removing the distractions in your home simply isn’t an option, it’s a good idea to set yourself up a designated, private workspace. If your home has a spare room create an office. If not, just find an area in your house large enough for a desk and maybe some portable screens. This way your family will know when you are working. It’s also good for allowing yourself to get into a more professional mindset (which is too hard to do when you’re working from your couch, or bed!)
Plan for Tthings Realistically
If you know that there are times in the day that are busy for you, don’t schedule meetings or overestimate your ability to rush through something. If you need to drop the kids at school at 8.45, don’t make an appointment for 9, if you have family visiting at 3, clear the rest of your afternoon. Allocate yourself set working hours – these don’t have to be conventional hours, but try and work them around the times you’re typically most productive and available. Make sure you’re taking a lunch break, try to get into a habit of taking it at the same time everyday. People often self-sabotage their schedules with unrealistic expectations about what they can get done in the day, and it can all become very messy as soon as one thing goes wrong. One of the best things about owning a home business is that you decide your hours, while you should constantly be focused on growing your business in some way – it’s important to remember to have that work/life balance otherwise you can risk doing more harm than good.
Don’t allow yourself to be distracted
Even at the office, we are constantly making lists of the things we need to do once we get home, so it’s understandable that when you are working from home – those things are playing on your mind making for strong distractions. It’s important to say no to those things or they become a habit. Putting your laundry on after a client meeting instead of prepping for the next one, taking your dog for a walk and forgetting to make an important call. All of these things build up and they can really damage the reputation and efficiency of your business as a whole. If you’re working from home, work should always be prioritized over everything else (even the things you don’t want to do!)