To some people, teaching online video classes seems like a fairly straightforward task if you’ve got the expertise. What many fail to understand is the complexities that come with it – creating courses, engaging students and simply teaching your students the tools to help them succeed. It’s a difficult task, but one that many people strive to do because of the range of benefits you receive, both financially and professionally.
Below we’re going to discuss all of the ways in which you can run your videos, live online classes and webinars to maximize attendee engagement and ensure your video lessons are created, delivered and absorbed effectively.
PICK A WINNING TOPIC
Fitness and Weight Loss
As a fitness or weight loss coach, there are a number of ways to produce content that is educational for your customers. Multi-session fitness courses, weight loss programs over the course of weeks, large group classes, or one-on-one training programs are all viable ways to make money through fitness and weight loss if you are an expert in this field. You can learn more from our previous post on how to make money online as a fitness coach using Yondo.
Arts & Crafts
Because of the sheer number of techniques in the arts and crafts field, there are many ways you could teach this and make money online. Technique-based courses that cover the most important components of things like watercolor painting, sculpting, or drawing, are all highly popular. You can also offer pre-recorded training tutorials for those want to learn on their own time.
The process of starting a business is long and arduous. Most people, when starting, look for professional insights in the form of books, case studies, blogs, podcasts, and video training courses. Tutorials and classes that walk prospective entrepreneurs through the process of building their business – from finances to product development and marketing – are incredibly popular.
Marketing & Sales
Marketing courses, especially online, tend to be time sensitive as well and are effective as large live group classes or seasonally updated video on demand courses. Sales has changed dramatically for most industries in the last decade because of digital technology. Online training courses that cover the use of this technology and the mindset of the consumer are very powerful and offer opportunities to monetize through courses, webinars, and one-on-one training.
While most people think of life coaches as one-on-one partners in the success of their clients, they can also offer more in-depth courses on specific topics related to career development, personal wellness, and positive thinking. Larger group courses are also effective in that they allow multiple people to ask questions and grow together as a group.
Development and programming are among the most highly sought after types of online courses and they can be quite expensive. If you are an expert in this field, you can teach large scale courses covering any of dozens of programming languages or you can teach a more hands-on course that focuses on how to build apps for a certain platform – such as iOS or Windows.
Beauty tips are among the most popular YouTube channels and Instagram accounts online, consisting of make-up tutorials and product reviews. If you’re talented in this field – get started! It’s becoming more and more lucrative everyday.
Language training courses went digital years ago and have been a popular staple of online training libraries ever since. Offering a unique and engaging take on the process of learning a new language can always be monetized. One-to-one coaching is also a very feasible option for bilingual experts in teaching any language as a second language.
Cooking and Baking
You can teach large group courses how to utilize a specific technique or you can create standalone videos for certain dishes and sell them as pay per view content. How much depth you are able to offer in your online courses will depend on your background but even a single video can be effectively monetized due to the demand for this type of content.
Our world is filled with powerful software that does amazing things, and so there is a very strong demand for training to use that software. Training courses for Excel, Photoshop, AfterEffects, and other high powered software that offers advancement opportunities at work are in high demand and can be monetized quite effectively.
PRO TIPS FOR RUNNING YOUR COURSE
Regular and Timely Communication is Appreciated
Being there for your students when they need you is key in alleviating their anxiety around the course. If a course is difficult and they feel as though they are not being supported, their interest and motivation will dwindle quickly. If you’re giving your students timelines to work from and deadlines to meet, you need to be there to help them meet those deadlines and ensure they don’t fall behind. Make an effort to set a deadline for responding to your students questions and concerns – perhaps within 24 hours. This way, you will be creating an open and supportive line of communication with your students, demonstrating your dedication to their success.
Engagement is key
In order for your online class to really be effective, you need to incorporate a variety of tools and techniques to keep your classes fresh and engaging. Unlike real life classes where your physical presence demands the attention of your audience, virtual classes require much more to engage an audience because there’s more there to distract them (social media is often only a click away.) Often, the only tool you’re going to have to add that engagement is going to be your visuals. You want your visuals to be visually attractive and brain friendly – small amounts of text, predominantly images and link to other necessary information. Another thing you can do is ask additional questions during the registration process. Using the custom checkout fields in Yondo, create specific questions for your students that you can reference in your course. They will then provide answers to these questions when they sign up for one of your online classes. In doing this you can tailor your lessons to include content they really find interesting.
Provide Structure through Deadlines
Everyone will have their own approach to learning and each incorporate different levels of ‘flexibility.’ One of the great aspects of completing online courses is that flexibility that allows students decide when they will allocate time to complete their study. The issue is having so much flexibility that you lose structure. Self paced and individual study can be suited to certain topics, sure. But for most subjects, students require the consistency and discipline that comes with deadlines. Otherwise, students can become unmotivated to complete tasks and miss out on getting the most they can out of a course. Having deadlines simply ensures that everyone maintains the same pace throughout the course, that students are staying on top of their work and that they feel as though the course is legitimate. Take this discipline a step further and split assessment into weekly blocks, that way students don’t go weeks without having to complete any assessment because that’s when they will get off track.
Let Them Have Wins Regularly
What motivates students is ultimately that feeling of success; that all of the hard work they are putting in is really working and that they’re getting somewhere. No one is going to feel motivated to remain in a course if they feel like they’re not getting anywhere with it – it’s only too easy to quit, especially at the beginning. Students want to feel like capable and confident learners with a strong belief in their abilities. That’s what drives anyone to continue learn, especially when it gets tough. You as a teacher can do a lot to help that.
Help students identify their strengths and remind them of them as frequently as possible. Break up difficult pieces of assessment with less difficult pieces of assessment or tasks in between to rebuild confidence.
Build on Existing Knowledge to Build a Relationship
It’s easy when teaching a course to assume that students know nothing and to over explain. Online, this is especially problematic because you don’t get the visual cues needed to show you that these students are comfortable with a topic.
To avoid this spend extra time in planning your lessons to identify key shared points of knowledge that you can safely assume students have. Not only does this eliminate moments of repetition, it allows students to connect new ideas to pre-existing knowledge – a concept that helps boost retention and improve comprehension in your course.
Build Silence and Reflection into the Course Structure
With no one in front of you to raise a hand or flash an unsure look, it’s easy to barrel ahead and keep lecturing in an online setting. Good teachers slow down and take breaks often enough to allow silence for the students.
Silence is key because it gives students time to catch up, think on the concepts you are introducing, and to formulate and ask questions they might have. The engagement level increases dramatically when you provide this silent reflection time.
Create a Comprehensive Lesson Plan in Advance of the Course
There are a number of solid templates you can draw from online, both from traditional teaching settings and more diverse digital course settings. Two things you should make sure you have answered well in advance, however, are “who will take this course?” and “what objectives do I want to address in this course?” Know the purpose and the audience for your information.
Review and Discuss Common Misconceptions
Everyone has misconceptions on certain topics. They hear something from an unknown source, read an oddball article online, or develop their own prejudices on a topic.
When planning your course, identify those misconceptions and then address them throughout the course in the content you create. This can be done through the chat function in your live online course or as part of the custom checkout fields when someone registers for your course. Or it could be a spur of the moment question you ask your students.
Teaching live online classes can be challenging if you aren’t prepared for the differences compared to offline discussions. If you take the time, however, to prepare and adjust your expectations and mode of presentation, you’ll find much greater success when you run your first courses.
Beware of introducing too many online tools
While many incredible online tools exist to help you teach your online courses, they aren’t always a good idea. There are hundreds of online tools that you can use to add interest to your courses and help your students produce better, more sophisticated content. Sometimes this content can be really useful too – and are really worth incorporating if you want to step-up your online courses. However, you should be wary when doing so. Sometimes introducing new technology can create a real divide with your students; between ones that are technologically capable and ones that might not be technologically inclined. This way, if you’re introducing content, some students may struggle with it and it creates a real disadvantage.
Other times, you might have a class of students eager to learn new technologies in which case it would be a real benefit for your course. You just have to be vigilant about the kinds of technologies you’re introducing and why you’re introducing them.