Video Marketing is a constantly evolving communication medium that truly has the potential to change the way you do business. Watching online videos accounts for 1/3 of all activity online and mobile video consumption is rising around 100% each year.
Studies also suggest that 64% of users are more likely to buy a product online after watching a video, making video marketing practically impossible to ignore.
Social Media has played a huge part in growing the need for video marketing as well, with research showing that using videos in social posts will make your audience ten times more likely to engage. Many have already realized the benefits of social media videos, with 22 billion videos watched each day through Snapchat, Facebook, and YouTube.
So, if you are part of the 22% of small business planning on posting a video in the next year, or one of the 86% of online marketers that use video content already, check out the infographic below to gain, even more, insight into the benefits that you can capitalize on, through video marketing.